Caldrea
Caldrea offers a wide array of plant-derived home products — ensuring that anyone can find a scent that best suits them. We created a monthly digest, inviting Caldrea’s customers to switch gears for a new season of scent.
Each issue includes a vibrant collage highlighting the scent cues of the featured fragrance set, as well as on-theme tie-ins for readers to explore.
Issues 08 and 09.
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Agency: Decoded Advertising
Role: Designer & Art Director
Credits:
Copywriter: Milan Rothfeld
CD / Art: Brian Choi
ACD/Copy: Dominic Valdez
Social Motion Designer: Yunjin Cho
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